Wednesday, August 11, 2010

RedOne: From Lady GaGa To New Record Label


Lady GaGa was an exceptional start, RedOne, but can you do better?

Obviously, it would be difficult to do so, but Lady GaGa’s frequent producer is launching a new record label 2101 with Universal Records.

RedOne’s new label will launch with Mohombi, a 23 year old singer-songwriter. Here’s what RedOne had to say about Mohombi:

"We are incredibly fortunate to be launching with an artist like Mohombi, who has so much potential. He is a powerhouse talent … writing, singing, performing, dancing … a true entertainer. Mohombi lifts my spirits and I believe he will elevate the world with his music."

RedOne went on to explain what he thinks is the key to success in the music industry: branding.

Here are his thoughts on the subject:

"I thank God for my knowledge of music. But the real secret is the artist. We did it right with Gaga. People are buying into her. The whole package - her lifestyle, her sound, her vision."

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